Showrooming for Popular Electronics

Showrooming for Popular Electronics

CB Disclosure

By a show of hands, who here has gone into a store, found something they wanted to buy, looked it up online then went home and purchased it? Yes, I’m raising my hand also. This process is referred to as “showrooming.” It’s where you use a brick and mortar as your own personal showroom to touch and feel the product and make sure you want to actually purchase it. A prevalent practice with popular electronics and considered to be the beginning of the end for traditional box stores, Best Buy decided to embrace the process. We discovered Best Buy’s Low Price Guarantee first hand several months ago when we went to purchase a TV for my parents. Instead of heading home and making the purchase, Best Buy matched the price we found and my folks walked out of the store with a brand new television.

Best Buy - #OneBuyForAll

We’re in the market for a new television but not quite ready to make the leap. First, we need to figure out the furniture, the flooring and the paint. It’s a total room makeover in the works and by the time we are ready for the actual TV, today’s latest and greatest will have been replaced by something even grander. For now, we’re just looking to upgrade a few things to get us by until then. It’s a shame because from 1/12-1/18, they’re offering 25% off select HDTVs.

We headed off to Best Buy to check out all their home theater items. The minute we walked through the door, Samsung invited us to bundle up. The prices are pretty tempting!

Best Buy - Samsung Storefront bundle #OneBuyForAll

We perused the store to check out what is new since our last visit. Hubby said he was going to get me a Lenovo Yoga computer for Christmas but I reminded him we had a “no gifts for each other” agreement this year. He wanted to show me what I missed out on. I’m prepping for a new phone and have my eye on the Samsung Galaxy S4 so I stopped to check it out. Pretty, isn’t it? 

Best Buy - Galaxy S4 #OneBuyForAll

As we walked through the home theater section of Best Buy, we found a great selection of accessories including floor speakers, ceiling speakers, Blu-Ray players, internet TV systems, wall installation accessories, projectors and more. The service we received from the department sales associate, Caitlin, was excellent, too. She introduced herself, asked questions about what our needs are then let us walk around uninterrupted. When we were ready to ask questions, she quickly made herself available.

While our current television was state of the art with an HDMI port when we purchased it in 2004, a single port no longer does the trick. Virtually every device requires an HDMI connection and since we have DirecTV, our one port is spoken for. Until we upgrade the TV, we are focusing on purchasing affordable accessories that work on the kids’ television but aren’t plugged in full time. Primarily because they have so many electronic devices connected that we ran out of outlets.

We’ve purchased some Blu-Ray movies lately and I’ve received offers to review others but have always had to turn them down. Now is a great time for us to pick up an inexpensive Blu-Ray player so we checked out all the options.

Best Buy - LG BluRay Players #OneBuyForAll

Yes, I was showrooming to make sure I got a good price. What we discovered is that Amazon had the closest best price and it usually wasn’t cheaper on a lot of the electronic devices. Best Buy didn’t need to worry about price match because their prices were already best on the models we were looking at.

Best Buy - Checking Prices Online #OneBuyForAll

Ultimately, we purchased an LG Blu-Ray / DVD Player and are looking forward to watching some new movies.

Best Buy - Checkout #OneBuyForAll

If you’re looking to upgrade your television or devices, be sure to check out Best Buy’s Home Theater Buying Guide. You can connect with Best Buy on Twitter and Facebook  or jump in and ask questions on their forums. To see what other #CollectiveBias members purchased, check out #OneBuyForAll.


About Nicole

Founder and owner of, Nicole has been involved in social media marketing since 2007. She has partnered with a number of major corporations who utilized her skills to improve their social media outreach and online presence. Nicole has worked closely with brands such as Netflix, Nintendo, Domino's and Disney, has been featured in McDonald's videos as well as Maria Bailey's book "Power Moms". Always a SAHM (stay-at-home-mom) and mother of two amazing daughters, if you can't find Nicole, she is probably somewhere being an advocate for playing board games.

25 comments on «Showrooming for Popular Electronics»

  1. Kristy says:

    We just shopped tonight and found so many great choices! Loved that they price match too!

    1. Nicole says:

      I love that they price match also, Kristy. I was surprised that the prices were actually extremely competitive!

  2. Tonya says:

    I love to shop at Best Buy! I could spend as much time there looking at the cameras and tablets as I can at Kohl’s shopping for clothes. 🙂

    1. Nicole says:

      Agreed, Tonya. We literally spend a few hours every time we go to Best Buy. At Kohl’s, I like looking at the kitchen stuff!

  3. Angela says:

    I’ll be heading to Best Buy soon to hopefully score a great deal on a new TV, before the Super Bowl.

    1. Nicole says:

      Hope you’re able to get an awesome TV at a great price, Angela. And yes, before the Super Bowl, ideally!

  4. Digna D. says:

    I like the little cell phone magnifier gadget thingy. I don’t need it yet but it’s nice to know they have one. I will be hitting Best Buy next month, as soon as I get my GC. 😉

    1. Nicole says:

      They seem to have a little of everything, don’t they, Digna? I’ve loved looking at the fitness gear lately.

  5. I have a few stores that I get “lost” in. Best Buy is one of them. I can wander, shop and browse for hours there.

    1. Nicole says:

      LOL. We get lost in Best Buy, too, Jennifer! Even when I go in looking for something specific, I STILL get sidetracked.

  6. Mandi says:

    I love shopping at Best Buy and checking out what’s new. We were just there for iPhone cases

    1. Nicole says:

      I was checking out some really cool iPad cases last time I was there, Mandi.

  7. I recently went with a friend their to get him a smart TV… now I think I want a new TV too 🙂

  8. Jen says:

    It is so great that Best Buy is now doing price matches!

  9. Donna says:

    I love Best Buy and my husband can spend hours, seriously, hours at Best Buy!

  10. I like that they do a pretty good job at bundling. You’re right! It’s pretty tempting.

  11. I just indulged at Best Buy too and spoiled myself with a new camera lens!

  12. I found that my Best Buy’s prices were better than what I could find online too. I tried to get ’em, but it just didn’t work because their prices were even better than Walmart! I love that Best Buy has embraced the times and are rolling with it. The blueshirt at my Best Buy said that the new CEO is amazing and has made some positive changes to stay relevant to the times. #client

  13. Jenna Wood says:

    It’s a family event when we need something electronic, the whole family piles in the car in excitement for a trip to Best Buy. We just love the hands on experience of shopping!

  14. Patty says:

    Best Buy has so much and their Blue Shirts are so informative!

  15. Lena says:

    WOW – looks like a perfect playground for my husband and the kids. The last time we went my daughter attached herself to the WII U to play Sonic and refused to leave

  16. I just love shopping at Best Buy. I know I can always find just what I’m looking for there!

  17. Jennifer H says:

    Best Buy is the place to go for tech products. They always have great deals.

  18. Alicia says:

    It is amazing how fast technology is out-of-date these days! I love all the selection available at Best Buy and the low price guarantee makes it the best choice! No waiting for delivery, just take it home with you! #client

Leave a Reply

Your email address will not be published.