A few years ago, I was so excited to purchase a package of toilet paper that touted that a portion of the sales would go to support breast cancer. The package was the same price as usual so I thought to myself “I’ll stock up, it’s for a good cause.” When I got the package home and set it next to the one I had purchased on my prior trip to the store, I was disappointed to see that the package was actually smaller. All that time I was giving kudos to the brand for giving to a cause when in reality, they had reduced what they were giving to consumers in exchange. The consumer was paying the same and getting less. In other words, the toilet paper company wasn’t making less on the product, just reaping the benefits of the appearance of philanthropy.
That’s why programs like Kohl’s Cares stand out for me. They sell a product and 100% of the net profit goes to support their charity. Through September 20th, in conjunction with back-to-school, they’re offering their latest Kohl’s Care merchandise: Mercer Mayer storybooks – Little Critter. Through the Kohl’s Cares program, 100 percent of the net profit from the sale of this collection supports children’s health and education initiatives nationwide.
Available at $5 each exclusively at Kohl’s Department stores, this Kohl’s Cares collection will include the following merchandise:
- Books: Little Critter’s Bedtime Storybook, Little Critter Jack and the Beanstalk, Little Critter Little Red Riding Hood, Little Critter Hansel and Gretel and Little Critter 3 pack Board Book Set
- Plush: Little Critter, Little Sister, Bear and Wolf
- Etc: Zoo Matching Game, 2 pack Doodle Book
- Online Exclusives: Little Critter Where’s My Sneaker? (a lift-the-flap-book) and Mouse plush
It’s not just about the kids though. In addition to the Little Critter themed merchandise, The Mom 100 Cookbook and Good Housekeeping Stain Rescue! are available for just $5 each.
The Little Critter books and plus merchandise makes fantastic stocking stuffers (no, it isn’t too early to think about that). If you participate in giving trees during the holidays or donate to local charities like Toys for Tots, these are inexpensive yet quality items. Your purchase would spur a donation then your gift would be a second donation. That has win-win written all over it!
Next time you’re at Kohl’s, please be sure to check out this charitable program!