The Annual Power of Pink

The Annual Power of Pink

Unless you’ve been under a rock, you’re fully aware that October is Breast Cancer Awareness Month. I typically avoid duplicating posts because I want diversity on However, for an annual campaign, I need to bend the rules a little and make sure that I do my part to get the word out.

This one, particularly, hits closer to home than the last time I posted about it. You see, shortly after my post went live last year talking about the Pink Together site as well as General Mills donation to Susan G. Komen for the Cure, I found out that my mom’s sister was diagnosed with breast cancer. I packaged up some of the unopened items I had received as part of that promotion and sent them her way. I also forwarded her daughter links to, Look Good…Feel Better and other resources I had acquired as part of my involvement with blogging. If I had not participated in those blog tours (Pink Together via MyBlogSpark and LookGoodFeelBetter via MomCentral) then I would not have been able to provide that helping hand to my cousin at a time when researching and learning was imperative to her on behalf of my aunt.

So when the campaign opened up again this year, I was there… ready to spread the word again for people who are new to is a constantly growing community of real-life survivors and supporters. Once again, General Mills has committed to donate to Komen for each inspirational story, encouraging comment or flower sent via the PinkTogether community. $1 for each of those activities until $20,000 has been reached. In addition, through October, General Mills is pledging $1 for each shared message of hope (up to $5,000) posted on the Pink Together Facebook page.

Pink Together has a group of Ambassadors who have been sharing their stories more publicly. Check them out on the Pink Together YouTube channel.

To raise awareness about the General Mills “Connecting for a Cure” campaign, I was sent a gift package that included full-value coupons for some General Mills products, a Pink Ribbon car magnet and key chain, travel mug, and drawstring backpack. In addition, one lucky reader will win a “Connecting for a Cure” gift pack just like the one I received! (contest expired)


About Nicole

Founder and owner of, Nicole has been involved in social media marketing since 2007. She has partnered with a number of major corporations who utilized her skills to improve their social media outreach and online presence. Nicole has worked closely with brands such as Netflix, Nintendo, Domino's and Disney, has been featured in McDonald's videos as well as Maria Bailey's book "Power Moms". Always a SAHM (stay-at-home-mom) and mother of two amazing daughters, if you can't find Nicole, she is probably somewhere being an advocate for playing board games.

43 comments on «The Annual Power of Pink»

  1. GabbyLowe says:

    email subscriber and i left a comment

  2. GabbyLowe says:

    subscribe to pink on youtube-gabbylowe

  3. katklaw777 says:

    I subscribe via email. Left comment.
    katklaw777 at yahoo dot com

  4. katklaw777 says:

    New follower on GFC.

  5. Eileen says:

    I am an email subscriber!

    I left a comment under Alison's posts (from Biggest Loser)

    I shared the site on my facebook to remember that Breast Care Awareness should not end just because October is over…and left the facebook url for me FB friends to go over and LIKE them!

    thank you!

    ejrichter60 at gmail dot com

  6. Eileen says:

    LIKE you on Facebook!

    eileen r.

    thanks for doing this…have two family members with mastectomies the past few years and lost two friends in 9 months to breast cancer…

    ejrichter60 at gmail dot com

  7. Subscribed to SAHM Reviews in reader — I left a comment at Pink Together 🙂 *Thanks* for the giveaway!

  8. Publicly following SAHM Reviews with Google Friend Connect [Cheryl F. {The Lucky Ladybug}]

  9. stacy says:

    I am a subscriber on google reader.

  10. stacy says:

    Visited their FB page and left a comment.

  11. stacy says:

    Liked SAHM reviews on FB. Oursafehaven

  12. Jaime says:

    This comment has been removed by the author.

  13. Jaime says:

    email subscriber
    sent a flower to show support
    copperllama at yahoo dot com

  14. Jaime says:

    "Like" SAHM Reviews on Facebook.
    Jaime P
    copperllama at yahoo dot com

  15. Jaime says:

    "Like" Pink Together on Facebook
    Jaime P
    copperllama at yahoo dot com

  16. Jaime says:

    Google's Friend Connect follower
    copperllama at yahoo dot com

  17. JR911 says:

    I subscribe to your emails, visited pink together and sent a message of hope from their FB page.

  18. JR911 says:

    I like pink together on FB

  19. JR911 says:

    I follow you on GFC.

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