Giving New Meaning to "Best"

Giving New Meaning to "Best"


Do you ever find yourself so attached to a product that you resist even trying others? Me? Totally. I’m pretty open minded about trying new stuff, in general, but there are some things I prefer to stick with. If it isn’t broken, don’t fix it.

Hellmann’s mayonnaise is one of those things. It’s the brand my mom used while I was growing up and was a key ingredient in her veggie dip recipe. I also felt it helped ensure the best Hidden Valley Ranch Dressing back in the day when it was made from a packet. You know, BEFORE Hidden Valley Ranch was available in a bottle.

When we moved to Los Angeles, I was disappointed to see Hellmann’s missing from the supermarket shelves. That was back in 1997 and but I still vividly remember standing in the grocery store with DH, staring at the shelves and pondering our choices. We picked up a jar of Best Foods mayonnaise. I remember commenting that “It looks like Hellmann’s.” As we stood there surveying the jar of Best Foods, we found a quote on the label that changed our mood entirely. “…known as Hellmann’s east of the Rockies.”

Because I’ve been such a fan of the product, I felt comfortable sharing information about their latest promotion – The Real Food Project.  It’s a joint project with Bobby Flay (duh, chef extraordinaire) and Lori Loughlin (whom I will forever associate with “Full House“).  It’s an in-depth website offering recipes and tips for creating real meals.  Recipes span a wide range to meet the diverse needs of families – from sandwiches to entrees and side dishes.  Since it’s easier to learn by watching, how-to videos hosted by Bobby Flay are also available.  And from now until January 4, 2011, The Real Food Project has a sweepstakes running.  Log on daily to play their “Wheel of Real” for a chance to win prizes and get coupons!

As I said, I’m a huge fan of Hellmann’s (and Best Foods) so it goes without saying that I like to keep up on their latest happenings.  You can to by following them on Twitter as Hellmann’s or Best Foods.  They’re on Facebook at Hellmann’s and Best Foods.  Of course, you can always visit their respective websites: Hellmann’s and Best Foods.  Good luck with their sweepstakes but stocking Hellmann’s in the fridge is always a winner.


About Nicole

Founder and owner of, Nicole has been involved in social media marketing since 2007. She has partnered with a number of major corporations who utilized her skills to improve their social media outreach and online presence. Nicole has worked closely with brands such as Netflix, Nintendo, Domino's and Disney, has been featured in McDonald's videos as well as Maria Bailey's book "Power Moms". Always a SAHM (stay-at-home-mom) and mother of two amazing daughters, if you can't find Nicole, she is probably somewhere being an advocate for playing board games.

2 comments on «Giving New Meaning to "Best"»

  1. anthy says:

    Thank you very much for the heads up on the sweepstakes! I just entered, and I've bookmarked it for daily entry. (It's just like the Price is Right wheel. 🙂 )

  2. Mari says:

    I have been entering said contest. One of the things I do is set up my laptop and watch the Bobby flay videos while I cook.

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